Story Strategy
Customer Journey Engine
Documentary FIlms
Quarterly Partnerships
Uncovering the stories that move people.
We help founder-led businesses communicate clearly, build trust, and move customers forward. Every project starts with understanding before a single frame is captured.
STORYFINDING
Seen.
Not Understood.
Customers compare you on price when they can’t see what makes you different.
Your culture is harder to understand—for candidates and employees alike.
You’re paying people to explain the same things—over and over again.
Before we film, we listen.
We listen for the questions, confusion, and friction costing your business money, time, talent, and trust.
Then we decide what people need to understand
and what needs to be made.
Services
Alchemy offers four ways to solve business communication problems from a focused strategy engagement or single documentary to a coordinated video system or ongoing quarterly partnership.
The Alchemy Process
Every project follows the same discipline: understand the communication problem, uncover the stories that matter, create the right film, and put it to work.
The details change with every engagement. The sequence does not. It keeps production tied to a real business outcome. Whether that means winning customers, strengthening culture, improving training, or saving time.
[ 02 ]
Storyfinding
We uncover the real people, experiences, proof, and moments that can carry the message. Then we determine which stories matter, who needs to hear them, and what form the project should take before production begins.
[ 04 ]
Put It to Work
A film creates no value sitting in a folder. We prepare it for where it needs to work—sales, websites, recruiting, onboarding, training, internal communication, or ongoing campaigns and help your team use it with intention.
[ 04 ]
Refine & Delivery
The final stage is about polish, consistency, and clarity. We refine spacing, responsiveness, typography, interactions, and presentation details to ensure the experience feels seamless, professional, and visually memorable from start to finish.
Frequently asked questions.
Everything you need to know about the process, services, timelines, and how projects are approached at Arlo Studio.
[ 01 ]
Do you only work with founders?
[ 02 ]
What if we don’t know what kind of film we need?
[ 03 ]
What is Storyfinding?
[ 04 ]
What kinds of films does Alchemy create?
[ 05 ]
Do you only create customer-facing films?
[ 06 ]
Are the interviews scripted?
[ 07 ]
Where does Alchemy work?
[ 08 ]